Apple Launches New urBeats3 Earphones, New Colors for BeatsX

Apple today quietly introduced new urBeats3 Earphones that come equipped with a Lightning connector, allowing them to work with Apple devices that don't have a headphone jack - the new iPhone 8, iPhone 8 Plus, and iPhone X, plus the existing iPhone 7 and 7 Plus.

Apple is also offering a model that has a traditional 3.5mm plug that works with iPads and other Apple devices that continue to offer a headphone jack.


Apple says the urBeats3 wired earphones feature a "fine-tuned acoustic design" for an "exceptional listening experience." They ship with a variety of eartip options for a customized fit, and include secure-fit wingtips for a comfortable, secure fit when working out.

The urBeats3 earphones with a Lightning connector are available in Silver, Gold, and Black to match the new Gold, Silver, and Space Gray iPhone models. The iPhone 8 and 8 Plus come in Gold, Silver, and Space Gray, while the iPhone X comes in Silver and Space Gray.

The urBeats3 earphones with 3.5mm jack are available in Gray, White, Blue, and Black. Both models are priced at $99.95, and will be available for purchase this fall.


In addition to new urBeats3 earphones, Apple has also introduced new colors for its wireless W1-equipped BeatsX headphones. The BeatsX headphones are available in Silver and Matte Gold to match the iPhone 8 colors.

BeatsX are priced at $149.95 and will ship out in three to five business days for orders placed today.


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Beats Launching New Studio3 Wireless Headphones With Pure Adaptive Noise Cancelation

Beats today introduced new Studio3 Wireless over-ear headphones with Apple's custom W1 chip and Pure Adaptive Noise Canceling technology.


Beats Studio3 Wireless deliver up to 22 hours of battery life with Pure ANC on, and up to 40 hours with Pure ANC off. Fast Fuel quick charging technology via Micro-USB provides three hours of music playback with a 10-minute charge.

Here's how Beats describes Pure ANC:
This groundbreaking new technology uses advanced algorithms to continuously monitor your listening environment, so that it can best block out ambient noise—not only on an airplane, but also in a noisy café or a busy office. Pure ANC also evaluates fit and adjusts for leakage caused by hair, glasses, different ear shapes and movement of your head as you go about the day. Additionally, Pure ANC simultaneously checks what you’re hearing while noise canceling is applied against the original music content to adjust and ensure optimal audio fidelity. What’s remarkable is that Pure ANC’s real-time audio calibration operates up to 50,000 times a second.
Like AirPods, Apple's W1 chip enables the Studio3 Wireless to instantly pair with an iPhone, iPad, Mac, or other Apple device, with seamless switching between iCloud-connected devices.

Apple's W1 chip has Class 1 Bluetooth, so the Studio3 Wireless can be used with non-Apple devices as well.


Studio3 Wireless wearers can answer phone calls, control music, and activate Siri with multifunction on-ear controls, while a 3.5mm RemoteTalk cable with in-line controls is also included in the carrying case.

Beats Studio3 Wireless can be ordered on Apple's website starting today for $349.95 in the United States, $399.95 in Canada, and £299.95 in the UK. Prices vary elsewhere. Shipments are estimated to begin in mid October.


The headphones look virtually the same as the original Beats Studio Wireless, including soft over-ear cushions. There are six colors to choose from: Red, Matte Black, White, Porcelain Rose, and Shadow Gray.

Tags: Beats, W1

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Apple Now Selling Beats Solo3, Powerbeats3, and Pill+ Speaker in New ‘Neighborhood Collection’ Colors

Apple is now selling a trio of Beats products in new "Neighborhood Collection" colors on its online store and retail stores around the world.


Solo3 Wireless Headphones and Powerbeats3 Wireless Headphones are now available in Asphalt Gray, Brick Red, Break Blue, and Turf Green. The Beats Pill+ Speaker comes in only Asphalt Gray and Turf Green.

Solo3 Wireless Headphones ($299.95)
Powerbeats3 Wireless Headphones ($199.95)
Beats Pill+ Wireless Speaker ($179.95)


The new Neighborhood Collection products are also available at Target in the United States, and at retailer John Lewis in the UK.

Apple, Target, and John Lewis stores may still be in the process of receiving stock, so it's best to call ahead. Prices vary in other countries.


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Beats Solo3 Wireless Headphones Debuting New Colors Exclusively at Target and John Lewis

According to a tip that we received early this morning, as well as information gathered from European product listing sites, a few new colors are being introduced to the Beats Solo3 Wireless Headphone line exclusively at Target in the United States and John Lewis in the United Kingdom: Break Blue, Asphalt Gray, Brick Red, and Turf Green.

At retailers like Apple, Beats Solo3 Wireless Headphones are currently sold in eight colors online and in stores, including Black, Gloss Black, Gloss White, Silver, Gold, Rose Gold, Ultra Violet, and PRODUCT(RED).

Two of the new colors for Beats Solo3 Wireless Headphones

The new colors come in the form of a "Neighborhood Collection," and in the United States will be placed in the menswear department of Target retail stores among various new and upcoming clothing brands, not in the electronics department. Our tipster didn't specifically reference colors other than a red option, but the accompanying picture (above) appears to confirm new colors related to blue and green versions of the headphones.

According to matching part numbers, Beats is launching the same line of new colors for Beats Solo3 Wireless Headphones as a John Lewis-exclusive "Neighbourhood Collection" in Europe. More images of those colors can be found on the company's website here, providing clearer glimpses at what customers can likely expect from the new colors in the United States as well.

New Beats Solo3 Wireless colors via John Lewis

Earlier in 2017, Target revealed a major overhaul coming this October to one of its stores located near Houston, which will then spread to 40 additional stores the same month and 500 stores by 2019. The next-generation retail elements include "cross-merchandise product presentations" and displays that "engage guests with compelling products in unexpected places."

Because of this, a Target-exclusive line of Beats headphones located in the menswear section could fall in line with the company's new store layout and cross-promotion initiatives. Otherwise, it's unclear whether or not customers will be able to purchase the Neighborhood Collection of Beats Solo3 Wireless Headphones on Target.com, but they're believed to still cost $299.

(Thanks, J!)

Tag: Beats

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Apple Discounts Beats EP, urBeats, and Beats Pill+ Products

Apple this week launched a new limited time discount on its Beats EP headphones, Beats Pill+ speaker, and urBeats earphones, which are all on sale for approximately $20 to $30 off.

The Beats EP On-Ear Headphones are available for $99, down from the original price of $129.95. All colors are available at the discounted price, including red, white, black, and blue. The Beats EP are Apples most affordable on-ear headphones, coming in at a lower cost than the Solo3 models.


The Beats Pill+ Portable Speaker is available for $199, down from $229.95. All colors are discounted, including white, black, and red.


Both the Beats Pill+ and the Beats EP On-Ear Headphones were discounted by a similar amount in late 2016 and early 2017, but Apple has not recently offered a sale on the urBeats. With the promotion, the earphones are priced at $79 instead of $99.95. All colors available from the Apple Store are included in the sale: silver, gold, space gray, rose gold, black, and ultra violet.


Apple's prices are a decent deal, but similar and occasionally bigger discounts can often be found from retailers like Amazon and Best Buy during routine sales.

According to the promotion details, Apple's sale will last from today until August 26, 2017 at 11:59:59 p.m. Pacific Time.

Related Roundup: Apple Deals
Tags: Beats, Beats Pill+

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Apple Teams Up With Balmain for Special Edition Beats

Apple has partnered with French fashion label Balmain to create special edition versions of its Powerbeats 3 Wireless Earphones and Beats Studio Wireless Headphones. The two accessories feature a Safari color with metallic gold accents and prominent Balmain labeling.


The Beats/Balmain collection delivers premium sound and exquisite design reflective of Balmain's iconic style. The Beats Studio Wireless headphones are finished in Safari color with metallic gold accents to represent Olivier Rousteing's dreamlike vision of an urban safari. Each comes with a matching suede case adorned with a Balmain plaque and the symbolic Balmain coin zipper pull.
In an interview with fashion magazine Vogue, Balmain designer and creative director Olivier Rousteing said his connection with the Beats by Dre brand began four years ago when members of the team came to a Balmain show in Paris. "What they love about Balmain is that I embrace music. We've always had an idea of making something happen together," he said.

He went on to say that his aim with the design was to bring French luxury to technology. "When it's about technology, there are challenges, so you need a lot of respect. You cannot treat headphones like a garment," he said.

Apple and Balmain are working with model Kylie Jenner to promote the partnership and the new headphone line. Kylie Jenner has shared a photo of herself wearing the headphones on Instagram, and she's featured in product videos on Apple's website.


The Balmain Beats Studio Wireless Headphones can be purchased from the Apple website for $600, while the Powerbeats3 are available for $250.

(Thanks, Kevin!)

Tag: Beats

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Apple Launches 2017 Back to School Promotion: Free Beats With Select Mac or iPad Pro Models

Apple today launched its annual Back to School promotion in the United States and Canada, offering a free pair of Beats Solo3 wireless headphones to qualifying students, parents of students, and educators that purchase an eligible Mac with education pricing, including the MacBook, MacBook Pro, MacBook Air, iMac, and Mac Pro.


The promotion also offers Apple's newer BeatsX wireless headphones, or students can pay the difference to upgrade to Beats Solo3 wireless headphones or Powerbeats3 wireless earphones, with the purchase of an iPad Pro.

Apple's website outlines the complete eligibility requirements for the promotion in the United States and Canada.


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Latest Beats Ad Features LeBron James, Kevin Durant, and Other NBA All-Stars

Beats by Dre has released a new BE HEARD ad featuring NBA all-stars LeBron James, Kevin Durant, Draymond Green, and James Harden.


The 30-second spot shows each player listening to the song Seven Nation Army by American rock duo The White Stripes while warming up with Apple's popular Beats Solo3 and Powerbeats3 headphones.

It's possible the ad could be played during the remainder of the 2017 NBA Playoffs, which have now reached the Conference Finals.

James will gear up for the Cleveland Cavaliers in game one of the Eastern Conference Finals against the Boston Celtics tomorrow, while Durant and Green helped the Golden State Warriors rally from a 25-point deficit to defeat the San Antonio Spurs in game one of the Western Conference Finals on Sunday.

Harden's Houston Rockets were eliminated by the Spurs in the Western Conference Semifinals last week.


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Apple Discounts Beats Speakers and Headphones in New Promo

Apple today debuted a new promotion for some of its older Beats products, dropping prices by as much as $50 depending on the item.

The Beats Solo2 On-Ear Headphones in the Luxe line of colors are available for $149.95, a $50 discount off of the regular $199.95 price. Beats Solo2 Headphones are the previous-generation model without wireless connectivity and Apple's new W1 chip. All Luxe colors are discounted, including Red, Silver, Blue, and Black, but other Solo2 models are not available for a lower price.


Apple's lower-priced Beats EP On-Ear Headphones are available for $99.95, $30 off the regular price of $129.95. Also available in Red, Blue, White, and Black, the Beats EP are a newer budget product line that was unveiled in September.


Along with the two sets of headphones, Apple is also discounting its Beats Pill+ Portable Speaker, dropping the price from $229.95 to $199.95. The Pill+ is available in Red, Black, and White.


Apple does not say how long the discounts on its Beats products will last, so customers hoping to get a deal on a speaker or a set of headphones should purchase right away. Discounts are also available in Apple's retail stores.

Related Roundup: Apple Deals
Tags: Beats, Beats by Dre, Beats Pill+

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AirPods Have Captured One-Fourth of Wireless Headphone Spending Since Launching

The wireless headphone market has steadily grown over the past year, new data from research firm Slice Intelligence suggests.

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In the U.S. last month, an estimated 75% of revenue from headphones sold online came from wireless models, up from 50% in December 2015, according to Slice Intelligence. Apple's new AirPods led the way, capturing an estimated 26% share of online revenue in the wireless headphone market since launching on December 13.

AirPods stole the top spot from Beats, which took an estimated 15.4% of online revenue in the wireless headphone market, down from 24.1% between the start of 2015 and December 13. Given it owns Beats, Apple appears to have actually taken nearly 40% of online revenue in the market since launching AirPods.

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Slice Intelligence said wireless headphone spending on AirPods launch day was ten times greater than the pre-holiday average for 2016. December 13 was also the largest single day of online headphone spending last year, according to the research firm, topping Amazon Prime Day, Black Friday, and Cyber Monday.

The research suggests 85% of shoppers who purchased AirPods are male, of which 35% are young millennials. Female buyers tended to skew older, with 38% falling in the baby boomer generation. The gender data is based on 2,871 U.S. online shoppers who purchased AirPods between December 13 and December 31.

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Apple has not disclosed AirPods sales, with CEO Tim Cook only vaguely claiming the wireless headphones have been a "runaway success" amid "a great holiday" period. AirPods remain estimated to ship in 6 weeks in the U.S. as Apple said it is working to fulfill orders as fast as possible.

Slice Intelligence aggregated its data based on anonymized e-receipts from up to 353,926 U.S. online shoppers—the size of the user base varies per chart. But without official figures, it is impossible to determine if the data is accurate—Apple could easily follow up with very different numbers.


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