Apple’s All-New Downtown Brooklyn Store Opens Next Weekend

Apple today announced that it is opening an all-new retail store in Downtown Brooklyn next weekend following several months of construction.

300 Ashland

The store is located in the new 300 Ashland building in the Fort Greene neighborhood of Brooklyn, with an official address of 123 Flatbush Avenue. The grand opening will occur Saturday, December 2 at 10:00 a.m. local time.

The store will be Apple's second in Brooklyn alongside its Williamsburg location opened in July 2016. It will also be Apple's 11th store in New York City, with seven locations in Manhattan, one in Queens, and one on Staten Island.

The store is situated near the LIRR's Atlantic Terminal and Barclays Center, home to the NBA's Brooklyn Nets and the NHL's New York Islanders.

Apple has also announced that its store in the Shibuya neighborhood of Tokyo has temporarily closed for renovations. Apple recommends customers visit its nearby Omotesando store during the modernization process.

In related news, Japanese blog Mac Otakara claims that Apple is planning to open a store in Kyoto, Japan by 2019, and possibly two other stores in Tokyo in time for the 2020 Summer Olympic Games in the city.

Apple Downtown Brooklyn is the company's 499th retail store location around the world if the new Visitors Center at Apple Park is included.

Related Roundup: Apple Stores

Discuss this article in our forums

New York City Plans to Replace Transit MetroCard With Electronic Card Readers That Support Apple Pay

New York City is planning to replace its existing MetroCard transit payment system with electronic card readers that will allow New Yorkers to pay their subway and bus fares using Apple Pay, reports The New York Times.

A committee of the Metropolitan Transportation Authority this morning approved a $573 million contract for a payment system that mirrors the one in use for the London Underground and commuter railroads in London.

Image via The New York Times

Starting in late 2018, NFC-based electronic readers will be installed in 500 subway turnstiles and 600 buses, with rollout expanding to all subway stations and buses by late 2020. Apple Pay, Android Pay, and Samsung Pay will work with the new system, as will contactless credit and debit cards that have an embedded NFC chip.

While the new system will replace the MetroCard, New York City will not phase out MetroCards entirely until 2023. Until then, the two systems will co-exist.

Related Roundup: Apple Pay

Discuss this article in our forums

Apple Celebrates Pride During Parades in San Francisco, New York City, and Toronto

Apple this weekend participated in a few LGBTQ pride parades happening around the world, including those in San Francisco, New York City, and Toronto.

Apple CEO Tim Cook tweeted his support for the parades, wishing a happy pride, "to all our employees, their families and customers around the world!"



The company handed out t-shirts with a rainbow Apple logo to those marching in the parades, and in San Francisco there was a large #applepride structure where visitors were able to write their own messages regarding the celebrations.

Image via @Gabomambo

In previous years Apple has taken to the streets for the pride parade in San Francisco with similar pride t-shirts for employees, commemorative videos posted on YouTube, iTunes gift cards, and a custom rainbow Apple Watch Woven Nylon band. The Pride Edition Woven Nylon band launched to the public during WWDC earlier this month, and Apple this week confirmed a portion of its proceeds are going to help LGBTQ organizations like The Trevor Project and the HRC.

Apple has long voiced support for LGBTQ causes like same sex marriage, as well as having spoken out against some controversial laws that predominantly risked negatively affecting the lives of gay, lesbian, and transgender individuals. Before he publicly came out as gay in late 2014, Apple CEO Tim Cook fought for equality in speeches and op-eds. Under late CEO Steve Jobs, Apple also opposed many discriminatory laws, including 2008's Proposition 8 that sought to eliminate the right to same sex marriage in California.

Note: Due to the political nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.


Discuss this article in our forums

Apple Said to Add Beats 1 Broadcasting Booth to Iconic Fifth Avenue Store in New York City

Apple's flagship store on Fifth Avenue in Manhattan will include a "very unique area" for broadcasting its Beats 1 radio station, as part of ongoing renovations, according to a person familiar with the matter.

Apple's iconic Fifth Avenue store in New York City

The person did not share any further details, but it's possible that New York City-based Beats 1 radio DJ Ebro Darden could broadcast at least some of his shows at the Fifth Avenue store once it reopens. Currently, he appears to broadcast from a studio in the Chelsea neighborhood of Manhattan.

As usual, there is a chance this rumor is false, or that Apple's plans will change. However, our source is the same person that accurately revealed Apple's plans for its first retail store in Mexico, prior to any official announcement and over nine months before the Via Santa Fe location opened.

Apple Fifth Avenue, known for its iconic glass cube entrance, has been closed for renovations since January 20. The redesigned store will reportedly have over twice as much square footage, so there will likely be more than enough space for a dedicated Beats 1 broadcasting booth alongside the sales floor.

Beats 1 radio anchor Ebro Darden, based out of New York City

Beats 1 is Apple's internet-based radio station, broadcasted around the clock in over 100 countries around the world. It launched in tandem with Apple Music in June 2015. In addition to Darden, the station is anchored by former BBC Radio 1 host Zane Lowe, based out of Los Angeles, and London's Julie Adenuga.

Apple Music executive Larry Jackson recently described Beats 1 as "the biggest radio station in the world," and he claimed there is no other station in existence that has as many concurrent listeners at any given time.

Beats 1 can be listened to through iTunes on Mac or PC, or in the Apple Music app on iPhone, iPad, Apple TV, and Apple Watch. Listening is free, with no Apple Music subscription required.

Apple has not indicated when its Fifth Avenue store will reopen, but renovations are likely to continue for several months. In addition to more space and a Beats 1 broadcasting area, the store will likely feature Apple's next-generation retail layout, in line with stores in Brooklyn, Brussels, Paris, San Francisco, and elsewhere.

Related Roundup: Apple Stores
Tags: New York City, Beats 1

Discuss this article in our forums

Apple’s Iconic Fifth Avenue Store Moving to Temporary Location on January 20 During Renovations

In June 2015 it was reported that Apple would renovate its iconic Fifth Avenue retail store, temporarily relocating its operations to the vacated FAO Schwarz toy store in the General Motors Building. A MacRumors reader spotted a new sign in front of the iconic store that reveals the relocation will happen on January 20.

fifthavenuestore
FAO Schwarz vacated its location in the General Motors Building in July 2015 due to the rising cost of rent. The space is just a couple feet away from the iconic glass cube, making the relocation largely seamless for frequent customers of the Fifth Avenue store.

Apple Store Fifth Avenue FAO Schwarz
Apple's Fifth Avenue store and the former FAO Schwarz space, far right (Flickr)

While the extent of the renovations at the Fifth Avenue store are unknown, the company has been expanding or relocating a number of its older stores to accommodate increased foot traffic. The Fifth Avenue location was last renovated in 2011, when larger, more seamless panes of glass were installed. The renovation was completed in November 2011.


Discuss this article in our forums

Airbnb sells out hosts in NYC lawsuit settlement

Https%3a%2f%2fblueprint-api-production.s3.amazonaws.com%2fuploads%2fcard%2fimage%2f305931%2fstocksnap_oovla7cpsz

Feed-twFeed-fb

After rallying hosts to fight a New York state law that fines them for posting technically illegal listings on Airbnb, the company has abandoned the cause. 

Airbnb settled a lawsuit against New York on Friday on the condition that fines for violating the states’s apartment rental rules would only be leveled against hosts and not the company. The law was always written in a way that implied its fines of up to $7,500 would apply to hosts, but now Airbnb has that distinction in writing. 

“We very much see this as a material step forward for our hosts, with Airbnb and the city agreeing to ‘work cooperatively on ways to address New York City’s permanent housing shortage, including through host compliance with Airbnb’s One Host, One Home policy,'” Airbnb said in a statement. “We look forward to using this as a basis to finding an approach that protects responsible New Yorkers while cracking down on illegal hotels that remove permanent housing off the market or create unsafe spaces.”  Read more…

More about New York City, Airbnb, and Business

Brave bandit makes off with bucket of gold in broad daylight

Https%3a%2f%2fblueprint-api-production.s3.amazonaws.com%2fuploads%2fcard%2fimage%2f302025%2f8d209bd3ae734930ba647be0a5152491

Feed-twFeed-fb

If for some reason you ever find yourself in possession of a bucket containing $1.6 million worth of gold flakes, here’s a pro tip: Don’t leave it unattended on the streets of New York.

Some high stakes thievery took place in broad daylight in September on West 48th St. between 5th and 6th Avenues in Manhattan (and just off the Diamond District) when a brazen man walked right up to an unattended armored truck, picked up the five-gallon bucket, and scampered off as passersby were none the wiser. 

Police released surveillance footage of the man in hopes of tracking him down because no one else seemed to take notice of him.  Read more…

More about Buckets Of Gold, Robbery, Thievery, New York City, and Watercooler

People think this video of a New Yorker smashing a windshield is fake

Https%3a%2f%2fblueprint-api-production.s3.amazonaws.com%2fuploads%2fstory%2fthumbnail%2f29305%2ftweet

Feed-twFeed-fb

LONDON — Two of New York City’s more notorious features are its traffic and the brash mentality of its citizens (particularly regarding that traffic).  

YouTube personality Coby Persin encountered both in an unfortunate incident caught on camera when he made the mistake of impeding a busy NYC street for a photoshoot. 

Or did he? 

The video shared to Twitter shows an encounter with an apparently enraged motorist who takes a bat to the windshield of the 21-year-old social media star’s car. 

However, the internet is wondering if Persin, whose videos typically depict social experiments and pranks, staged the whole thing. Read more…

More about Youtube Star, Twitter Moments, Fake, Road Rage, and New York City

This ramen joint is an introverted foodie’s paradise

Https%3a%2f%2fblueprint-api-production.s3.amazonaws.com%2fuploads%2fcard%2fimage%2f299093%2f426dae9615bb460199ed2238efae7336

Feed-twFeed-fb

Embrace your inner #ForeverAlone.

Ichiran Ramen is a Japan-based restaurant chain famous for its unique dining style. Customers eat alone, partitioned into individual sections that separate them from other diners and the staff, and orders are taken by filling out a form, all in order to limit human interaction. 

And now, there’s good news for New Yorkers: Last month, the introverted foodie’s paradise finally opened a shop in Bushwick, Brooklyn.

Ichiran was founded in Fukuoka, Japan, in 1960. As explained by Timeline, the chain believes that eating solo “helps people focus on their food,” as it “eliminates the need for exchanging saccharine pleasantries with servers or companions.”  Read more…

More about Brooklyn, New York City, New York, Watercooler, and Soup