Apple Shares ‘8 Things to Love About iPhone 8’ Video

Apple this morning published a new iPhone 8 ad to its YouTube channel, highlighting eight things to love about the new device.


In the 46 second spot, set to the song "Namesake" by Tunde Olaniran, Apple lists the following features as reasons to get an iPhone 8:

- Most durable glass in a smartphone
- Portrait Lighting (the new Portrait Mode feature)
- Wireless charging with Qi inductive chargers
- The A11, the smartest most powerful chip in a smartphone
- The world's most popular camera
- Water resistant
- New Retina HD display with True Tone
- Augmented Reality support

Apple's new iPhone 8 ad comes just as the device is launching. The iPhone 8 and the iPhone 8 Plus went on sale today, with pre-order customers receiving deliveries and retail stores beginning to offer the devices for purchase.

This is Apple's third iPhone 8 video, following two that were shown on stage during the September 15 keynote event. One of those videos described the iPhone 8 in 8 seconds, and the other was a 40 second unveiling video.
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New Apple Pay Tutorial Video Highlights Peer-to-Peer Payments

Apple this evening introduced a new series of tutorial videos, this time highlighting Apple Pay on the iPhone.

One of the videos, which is unlisted, goes through the steps necessary to use Apple Pay Cash, the peer-to-peer Apple Pay feature Apple plans to add in a future iOS 11 update. Apple has already demonstrated most of these steps, but it's interesting to see the simplicity of it in action from end to end.


As described by Apple, users simply need to open the Messages app, go to the App Drawer, tap Apple Pay, enter an amount, and approve the payment with Touch ID.

Apple also mentions approving Apple Pay Cash payments with Face ID, the facial recognition feature on the upcoming iPhone X. Payments received can be accessed through the Apple Pay Cash card in Wallet. There's no word on when Apple Pay Cash will be released, but it could come in the next major iOS update ahead of when the iPhone X launches.

Given that this Apple Pay Cash video is unlisted, it could potentially be removed from YouTube or made private.

The other two videos videos walk users through how to add a card to the iPhone's Wallet app to use with Apple Pay and how to pay in stores with a Touch ID-equipped iPhone.




Like all of Apple's previous tutorial videos, the Apple Pay tutorials are short, to the point, and primarily designed for users who may not often use these features. Apple has also done a series of tutorial videos on iOS 11 features new to the iPad Pro and iPhone 7 camera features.
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New App Store Guidelines Officially Ban Virus Scanning Apps, Prevent Kids From Using Face ID

Apple this week updated its App Store Review Guidelines for developers, tweaking some existing rules and adding new rules that dictate what developers can and can't include in their apps. Most of the changes introduced are modest and reflect policies that Apple has already put in place, but there are some notable additions.

Rule 2.3.1, which says developers should not include hidden or undocumented features in apps, has been updated with new language that expressly prevents developers from creating iOS-based virus and malware scanners.
Similarly, you should not market your app on the App Store or offline as including content or services that it does not actually offer (e.g. iOS-based virus and malware scanners). Egregious or repeated behavior is grounds for removal from the Developer Program. We work hard to make the App Store a trustworthy ecosystem and expect our app developers to follow suit; if you're dishonest, we don't want to do business with you.
Apple has been removing anti-virus and anti-malware apps from the App Store since 2015, in an effort to prevent customers from believing that it's possible for iOS devices to contract viruses and malware. Popular anti-virus app VirusBarrier, for example, was pulled from the App Store in March of 2015. Though there's been an unspoken ban on many of these apps, it's now official.

Apple's new App Store rules also make it clear that children under 13 will not be permitted to use the Face ID facial scanning feature in the iPhone X. Rule 2.5.13 says apps using facial recognition for account authentication must offer an alternate authentication method for users under 13 years old.

Furthermore, Apple requests that all apps using ARKit provide "rich and integrated augmented reality experiences," preventing apps from misusing the feature for simple implementations.
Apps using ARKit should provide rich and integrated augmented reality experiences; merely dropping a model into an AR view or replaying animation is not enough.
Apple's newly updated App Store Guidelines are available on its developer website.

iOS 11, which introduces ARKit, a revamped App Store, and a long list of other features and design changes will be released to the public next Tuesday, on September 19.
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4K HDR Content Rolling Out on iTunes Ahead of Apple TV 4K Launch

Ahead of next week's launch of the new Apple TV 4K with HDR support, Apple has begun releasing 4K HDR content on iTunes in the United States and other countries.

4K movies are denoted by a new "4K" and "Dolby Vision" tags visible in the iTunes Store and in the TV app on iOS devices, Macs, and the Apple TV. 4K content is not universally displaying across all devices just yet, but it should be rolling out fully soon.


A limited number of 4K movies are available at the current time, but availability should expand before the new Apple TV launches next week.

Apple's 4K movies are available at the same price as HD movies, and for iTunes customers who have already purchased HD quality content, Apple is upgrading the HD content to 4K at no additional cost.


The Apple TV 4K will be available for pre-order starting tonight at 12:01 a.m. Pacific Time or 3:01 a.m. Eastern Time. Orders placed tonight will be delivered next week, on Friday, September 22, the official launch date of the device. Pricing on the 4K Apple TV starts at $179 for 32GB of storage.
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Apple’s Online Store Down Ahead of iPhone, Apple Watch, and Apple TV Pre-Orders

Apple has taken its online storefront down in order to prepare for the launch of the iPhone 8, the iPhone 8 Plus, the Apple TV 4K, and the new Apple Watch Series 3 models. Pre-orders are expected to begin at 12:01 a.m. Pacific Time or 3:01 a.m. Eastern Time on Friday, September 15 in the United States.

In other countries, pre-order times will vary. Pre-orders kick off at 5:01 p.m. in Sydney, for example, 3:01 p.m. in China, and 8:01 a.m. in the UK. Apple has confirmed the time for the iPhone 8 and Apple TV 4K launch, and while the company has not listed a pre-order time for the Apple Watch, orders for the wearable device is likely to begin at the same time.


Pre-orders will be available through Apple's website, the Apple Store app, several carrier sites, and from major retailers like Target and Best Buy.

Apple will accept pre-orders for the iPhone 8 and 8 Plus in first wave launch countries including Australia, Austria, Belgium, Canada, China, Denmark, Finland, France, Germany, Hong Kong, Ireland, Italy, Japan, Luxembourg, Mexico, Netherlands, New Zealand, Norway, Portugal, Puerto Rico, Singapore, Spain, Sweden, Switzerland, Taiwan, UAE, the UK, the US and US Virgin Islands.


Customers planning to purchase an iPhone 8, Series 3 Apple Watch, or a 4K Apple TV should order early. There were rumors suggesting that supplies of the iPhone 8 and iPhone 8 Plus would be constrained alongside the iPhone X, and Plus models in particular are often in short supply. There's no word on whether supplies of the new Apple Watch might be limited.

The 4.7-inch iPhone 8 is available in 64 and 256GB capacities for $699 and $849 in the United States. The 5.5-inch iPhone 8 is also available in 64 and 256GB capacities for $799 and $949. For customers using Apple's iPhone Upgrade Program, pricing starts at $34.50 for iPhone 8 and $39.50 for iPhone 8 Plus.

Pricing on the Apple TV 4K starts at $179 for the 32GB model, and for the Apple Watch Series 3, LTE models start at $399 and non-LTE models start at $329.
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Apple’s Face ID Feature Works With Most Sunglasses, Can Be Quickly Disabled to Thwart Thieves

Apple's new Face ID facial recognition feature will work with most sunglasses, according to Apple software engineering chief Craig Federighi.

"Most sunglasses let through enough IR light that Face ID can see your eyes even when the glasses appear to be opaque. It's really amazing!" Federighi said in an email to MacRumors reader Keith Krimbel (@yokeremote and @keithkrimbel on Twitter) who emailed the Apple exec with a list of questions this morning.


While Apple's Face ID coverage has specifically said the feature works with hats, scarves, beards, glasses, makeup, and other items that might obscure the face, sunglasses were not specifically mentioned. Federighi's answer clears up one of the last major unknowns about Face ID.

Krimbel also asked for details on what would prevent a thief from taking the iPhone X, pointing it at his face, and running off. In response, Federighi says there are two mitigations in place. "If you don't stare at the phone, it won't unlock," he wrote. "Also, if you grip the buttons on both sides of the phone when [you] hand it over, it will temporarily disable Face ID."

In addition to answering these questions, Federighi also commented on the now highly-publicized on-stage Face ID gaffe that saw the feature fail to recognize his face. According to Apple, the software failed because someone else had picked up the phone ahead of Federighi's demo. Federighi says it's not really an issue he had encountered before.
The bio-lockout that I experienced on stage would require several interacts by other people with your phone (where they woke up the phone). For those of us who have been living on the iPhone X over the last months this has never been a real problem (hence my shock when it happened to me on stage! :-)
The Face ID facial recognition feature is designed to replace Touch ID as the new de facto biometric authentication system. While it's limited to the iPhone X at this time, Apple has said it is the future of how we will unlock our smartphones.


For more on how Face ID scans your face, whether it can be fooled, how it works with Apple Pay, and the built-in privacy features, make sure to check out our Face ID post that covers all of the ins and outs of the new feature.
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Apple Working With Stanford to Determine If Apple Watch Can Detect Abnormal Heart Rhythms

Apple is planning to work with Stanford and telemedicine vendor American Well to determine whether the heart rate sensor in the Apple Watch can be used to detect abnormal heart rhythms and common heart conditions, reports CNBC.

An Apple Watch, if able to accurately detect arrhythmias, or abnormal heart patterns, could identify patients that are at a high risk of atrial fibrillation or similar conditions. Heart arrhythmias aren't always symptoms of a serious disease, but Apple Watch owners could find out about a problem from the Apple Watch and then get it checked out at a doctor if the device is determined to accurately predict heart problems.

"Atrial fibrillation is a common rhythm disorder and knowing someone has it is medically useful because those people might need specific treatments," said Bob Wachter, chair of the Department of Medicine at the University of California San Francisco.
A study conducted by the University of California, San Francisco and the team behind the Cardiogram app previously determined that the Apple Watch was able to detect abnormal heart rhythms with 97 percent accuracy. Apple could get even better results as it has access to raw data.

Just today, Apple CEO Tim Cook talked about Apple's health interests in an interview with Fortune. He said Apple is "extremely interested" in health, and that it represents a major business opportunity.
If you look at it, medical health activity is the largest or second-largest component of the economy, depending on which country in the world you're dealing with. And it hasn't been constructed in a way where the focus at the device level is making great products from a pure point of view. The focus has been on making products that can get reimbursed through the insurance companies, through Medicare, or through Medicaid. And so in some ways we bring a totally fresh view into this and say, 'Forget all of that. What will help people?'
Cook also said that Apple has been surprised to learn how the heart rate monitoring in the Apple Watch has already been helping people. Many people collect data with the Apple Watch, notice something amiss, and then go to the doctor to get it checked out. "A not-insignificant number have found out if they hadn't come into the doctor they would have died," said Cook.

Apple's study in partnership with American Well and Stanford is set to begin later this year, according to CNBC's sources.
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Apple Developer Site Down as Developers Report Possible Hack

Apple's Developer site has been down for a couple of hours now, and while it originally seemed like the outage was related to maintenance, a few reports trickling in from developers suggests there could potentially be another cause.

Several developers are reporting that all of their developer account addresses have been updated with an address in Russia, perhaps indicating some kind of breach or serious internal error. According to multiple developer reports, their accounts list a Russian address instead of their correct address.



It's not clear what's going on with the developer site at this time. We have reached out to Apple for more information and will update this post should any new information become available.

Back in 2013, Apple's Developer Center was breached by hackers and was taken offline for several days as Apple worked to fix the breach, rebuild the developer database, and implement better security practices. At that time, Apple said sensitive personal information was encrypted and inaccessible, but some developers' names, mailing addresses, and email addresses may have been leaked.
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Apple Looking to Purchase ‘James Bond’ Film Distribution Rights

As its hunt for original television and film content heats up, Apple is now reportedly looking to land film distribution rights to the James Bond film franchise (via The Hollywood Reporter). Warner Bros. is said to be the front contender, but Apple and fellow tech company Amazon are both in "hot pursuit" of the spy series.

Sony's distribution rights for James Bond films ended with the release of the latest entry, 2015's Spectre, leading to multiple studios and companies vying for the rights. Sources close to the deal said that Apple and Amazon are willing to spend "in the same ballpark" as Warner Bros, "if not much more," in order to beef up their respective streaming businesses. Besides these companies, Universal and Fox are also pursuing the rights to the franchise.

Daniel Craig as James Bond via 007.com

The deal is said to include the streaming rights to the entire James Bond film back catalogue, and potentially even "the future of the franchise." In recent James Bond news, Daniel Craig confirmed he'll be back to play the titular character in future movies.
But the emergence of Apple — which is considered such a viable competitor that Warners is now pressing MGM hard to close a deal — and Amazon shows that the digital giants consider Bond one of the last untapped brands (like a Marvel, Pixar or Lucasfilm) that could act as a game-changer in the content space. Apple’s and Amazon’s inclusion in the chase would indicate that more is on the table than film rights, including the future of the franchise if MGM will sell or license out for the right price.
Newly hired Apple executives Zack Van Amburg and Jamie Erlicht are said to be spearheading the effort to acquire the James Bond franchise on Apple's behalf. Those close to the deal estimate that the property could be worth somewhere between $2 billion and $5 billion.
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Apple CEO Tim Cook Pledges Support to Employees Affected by DACA in New Letter

Apple CEO Tim Cook this morning sent out an email to employees following the announcement that United States President Donald Trump will phase out the Deferred Action for Childhood Arrivals (DACA) program over the course of the next six months. Trump has called on Congress to replace DACA with new legislation by March 5, 2018.

In the email, Cook says Apple will work with members of Congress to advocate for a legislative solution that will continue to protect the children of immigrants, and he says Apple is working with impacted Apple employees to provide support, including access to immigration experts.
Team,

America promises all its people the opportunity to achieve their dreams through hard work and perseverance. At Apple, we've dedicated ourselves to creating products that empower those dreams. And at our best, we aspire to be part of the promise that defines America.

Earlier today, the Justice Department announced that President Trump will cancel the Deferred Action for Childhood Arrivals (DACA) program in six months if Congress does not act to make the program permanent.

I am deeply dismayed that 800,000 Americans -- including more than 250 of our Apple coworkers -- may soon find themselves cast out of the only country they've ever called home.

DACA recognizes that people who arrived in the United States as children should not be punished for being here illegally. It lets these Americans, who have successfully completed rigorous background investigations, go to school, earn a living, support their families, pay taxes and work toward achieving their dreams like the rest of us. They are called Dreamers, and regardless of where they were born, they deserve our respect as equals.

I've received several notes over the weekend from Dreamers within Apple. Some told me they came to the U.S. as young as two years old, while others recounted they don't even remember a time they were not in this country.

Dreamers who work at Apple may have been born in Canada or Mexico, Kenya or Mongolia, but America is the only home they've ever known. They grew up in our cities and towns, and hold degrees from colleges across the country. They now work for Apple in 28 states.

They help customers in our retail stores. They engineer the products people love and they're building Apple's future as part of our R&D teams. They contribute to our company, our economy and our communities just as much as you and I do. Their dreams are our dreams.

I want to assure you that Apple will work with members of Congress from both parties to advocate for a legislative solution that provides permanent protections for all the Dreamers in our country.

We are also working closely with each of our co-workers to provide them and their families the support they need, including the advice of immigration experts.

On behalf of the hundreds of employees at Apple whose futures are at stake; on behalf of their colleagues and on behalf of the millions more across America who believe, as we do, in the power of dreams, we issue an urgent plea for our leaders in Washington to protect the Dreamers so their futures can never be put at risk in this way again.

Despite this setback for our nation, I'm confident that American values will prevail and we will continue our tradition of welcoming immigrants from all nations. I'll do whatever I can to assure this outcome.

Tim
Over the weekend, Cook tweeted that Apple employs 250 "dreamers," aka people who came to the United States at a young age when their undocumented parents immigrated to the country. "I stand with them," said Cook in the tweet. "They deserve our respect as equals and a solution rooted in American values."

Cook and 300 other business leaders also signed an open letter last week urging President Trump to preserve the program or to pass the bipartisan DREAM act or other legislation for a more permanent solution, but it went unheeded.

With DACA suspended, the government will not accept new applications from undocumented immigrants to defer deportation and offer work permits.

While the current 800,000 DACA enrollees are not expected to be immediately impacted and can renew their two-year permits until October 5, if a new solution isn't offered by Congress, people who grew up in the United States and have lived in the country since childhood could face deportation to countries that are essentially foreign to them.

Note: Due to the political nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.
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