“Fake it ‘til you make it.” It’s an approach used – and often, used quite effectively — in the business world.
The success of this mindset all comes down to attitude. Your small business may just be three ambitious twenty-somethings working out of a tiny apartment, but your customers don’t need to know that you’re using a spare closet as ground zero for your business’ day-to-day affairs.
Whether you’re just getting a small business off the ground or simply want to project the appearance of a larger, more rooted company, there are many clever tactics that can help your small biz “walk tall.”
Here are just a few. Read more…